A2 Media Studies Blog

Brief: A promotion package for a new film, to include a teaser trailer, together with a film magazine front cover featuring the film and a poster for the film.

Tuesday, 11 May 2010

Institutional Context

the way i will create my product is similar to how they are professionally produced.

as with major films production i fist had to start with an Idea, and in major films this idea will be refined several times before the finished story can be made into a motion picture.
i will follow this i will have to create a new story all of my own, however in my case i will only be creating the trailer rather than the whole movie.

next in line is Development Finance this is b getting money for the next steps in the project which is to create the Packaging, in the form or advertisements etc, for the new movie but also to pay writers to create the Script for the film. writing the script is a lengthy process and constantly has to written and rewritten if unapproved by the initial creator.
i however will be writing the scrip to my film myself if i decide one is needed and also creating the package so in terms of needing money I'm safe.

the next step in the process is Financing the project by finding the financial support from company's i.e producers and other film makers. this is mainly because making a major motion picture can cost up to millions of pounds and most people that the movie ideas come from don't have the money to fuel the project themselves and may also be in experienced in film making, everyone needs a little help.
for my film i won't really need any financial help as i am only making the trailer and the semi pro camera will be provided by my college. the only thing i would have to spend money on is props and costume.

Pre-Production:
after gaining financial support pre-production starts off with a kick off meeting. which is gathered of all main people involved with the movie and devise a plan of action, basically a time line of when things have to be done and how to do them.
for me this will mainly consist of friends and people that are helping me in creating the trailer and picking a dates on which we are all available to film.

first on the list is to hold auditions/casting for the main characters and extras. this can take up a great length of time trying to find the perfect actor for the perfect part, making sure that the actor gives the appeal that the character would need.

once all the actors have been picked the next part of the process is to storyboard the whole film each scene at a time, this gives the director, actors and crew an idea of how the shots should look and how it should flow.
i also need to create a storyboard to layout how my trailer will be filmed.

production design are a team that designes and lays out all of the sets, scenes and costumes that are other wise impossible to film, such as outer space or places of imagination (Alice in wonderland, loard of the rings). these designs would then be sent to the production unit who would then build and create what was needed. the production design team would also be the ones to make sure that all sets are set up and decorated according to the setting.
as i am a armature maker and have little to no budget so i well have to think carefully and use the areas and place available to get the scene i want.

in the special effects planning the directors and digital effects team decide what special effects, if any, are required for scenes within the movie. this includes things like which explosives will give a desired effect or if any wire or C.G will be needed.
as i am an armature film maker my trailer will contain very little or no special effects.

after the pre-production stage its time to shoot the film, from start to finish. this is probably the longest stage throughout the whole process which can take up to 2 years, sometimes even longer. its crucial that each scene is exact and precisely how the director wants it to look.
although my filming will not take as long i will still have to go through the process of making sure each scene is how i want it.

in the post production stage they gather the finished movie in all its individual scenes and edit them together to create one fluid motion picture. this is just a lengthy process as the scenes need to be fitted together perfectly to get the desired impression. during this stage the sound effects and non diagetic music are also included into the final product.
i will follow this step as i need to be sure that my trailer also gives the desired feeling and look that i want.

now that the movie is finaly finished the company need to find a reliable agency to make sure that their product sells and avoids all the hard work and money being wasted.
as my trailer is only for coursework and am not actually going to be selling the finished item i will be free to skip this stages.

during the marketing of the finished movie large quantities of merchandise as well as billboard posters relating to the film will be shipped all over the world to promote its new release. of course all this must be fully secure and stable. this stage would also include the release of a trailer to promote its availability in cinemas.

and finally the exhibition of the film includes thing like interviews with the actors that play the main characters and them explaining little bits and pieces of the film such as a brief storyline or explanation of a character. this stage can be a killer as stars may give a little to much than they originally meant to.


for my print i will need to utilize my access to photoshop and create the front cover of my own movie magazine.

the process of making a magazine starts with the idea for the issue of the mag. including what's new and up to date, while appealing to target audience and keeping them interested.

ideas for the articles within the magazine need to be pitched, debated and collected to be then be incorporated into the final product.

flat plans of each page within the magazine then need to be designed and created to allow the editor know how much space they have to work with.
i also followed this step as i had to know how the layout of my finshed mag cover will look like so i could order where everything can go.
the sell lines are now decided along with the photography images begun to be taken for the images within the magazine.
an editor now takes the finished articles and puts them on the the pages of the layout editing our small parts of the text if
these layouts and flat plans then go to the designer for backgrounds, colours and designs to be added for the final product.
i will be creating all of the disigns for myself using photoshop.

the magazine now goes into production after the final go ahead and shiped to stores to be desplayed and then bought by target audience.
as i am only creating a font cover i will not be putting it into prduction or sale.


so i know that throughout this process i will be takeing on a number of different roles:
-director
-producer
-script writer
-advertisement (in the form of poster and movie magazine)
-lead design
-editor
-special effects
-camera man

1 comment:

Nicola Naisbett said...

You need to acknowledge your source as these are not your own words....you also need to discuss the skills that you will need and how this process relates to your production.

what about the process that the print work will go through?